About Us

Our Story

The Optix Digital Academy is brought to you by Optix Solutions, a long-standing, full-service, digital marketing agency based in Devon, UK. The agency itself has been running for over 20 years, and an Academy has been on the cards for a number of years, in order for the team to share their wealth of knowledge and expertise with others.

The Academy launched in 2019 with a small cohort of students, teaching a different digital marketing topic every month. Within only a year, we've already launched additional services, such as e-learning, which has been a real achievement for the team. This addition in particular allows us to reach far more people, without location or time being a barrier. 

Our aim is to break down Digital Marketing into actionable content that is easy to digest, practical, and applies to real-world examples. We want our participants to leave our sessions feeling confident in how to use that tactic or methodology in their own businesses, with the knowledge that they can come back for support should they need it. 

The Team

In front and behind the scenes

Becky Brennan, Head of Learning

Becky Brennan

Head of Learning

Becky heads up the Academy and runs both the day to day and the strategic oversight. You'll see her at Academy sessions occasionally and she even trains on the CRO sessions as this is her background. Becky will often be your first point of contact when enquiring about the Academy so feel free to reach out to her if you have questions!

Jack Warne

Senior Digital Marketing Manager

Jack is our industry guru and delivers most of the training on the Academy. He comes from both a digital marketing and a teaching background which gives him something unique when he's training these topics. He's very patient and engaging, so you can be sure that you'll learn from him and feel confident in asking him questions. He's sometimes said to be the 'face of the Academy' as you'll see him so often!

James Dawkins, Co-Founder

James Dawkins


James is a founding Director of Optix and therefore very involved with the Academy. He comes from a UX and tech background, so is often the man behind the camera for all our video work. James also edits and creates the e-learning courses for us, and leads work on all our video explainers and animations. 

Alastair Banks, Co-Founder

Alastair Banks


Alastair is another Founding Director of Optix, and is very passionate about the Academy. He's a trainer in his own right on topics and has delivered courses across Europe, so has been desperate to bring an Academy into Optix for years. He still has a hands on role selling the Academy and is often present for the beginning of new cohorts to welcome delegates to our programmes. 

Have a Question?

Get in touch

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I am currently 6 months through the Optix Digital Academy and would thoroughly recommend to anyone new to marketing. The course is set up well with a good mix of self learning from video and online learning with other students. The team are particularly good at listening to feedback and adapting group sessions as needed too. The content has been really helpful and informative too. Great work team.

Barnaby St Anton

Attended Foundation Sessions