Monthly sessions

Live Group Training

We run live sessions each month for both foundation and intermediate learners, bringing together like-minded and enthusiastic professionals who learn better through direct contact with a marketing expert. It’s a chance to navigate topics and problem solve alongside others in similar roles, who can share their experiences and methods for overcoming marketing challenges.

Sign up for the full 12 months

The Complete Learning Experience

Complete your digital marketing skillset by choosing the Optix Digital Academy Annual plan. Digital Marketing covers a range of topics and whilst they’re closely linked, unfortunately knowing one doesn’t mean you know them all! The more confidence you have with each area of digital marketing, the better your strategy, and more importantly, the better your results will be.

Learn live from an industry expert

Develop skills for a diverse digital marketing strategy

Build relationships with professionals in similar roles

Walk through real-life examples and ask questions

For Multiple
Single sessions are £300.00 per course.

A broad overview of digital marketing tactics and strategy. Each topic will cover the basics in terms of theory and uses, real-life applications, and how to implement them back in the office and offer multiple chances to practice with interactive exercises. With the Foundation sessions, you'll be required to do around 3 hours of home learning (video-based) before the live session where we'll hone in on what you've learned and focus on practice and questions. 

9th July, 2024

Get discovered online. Beat competitors and get traffic from search engines to your site.

Email Marketing
13th August, 2024

Email is more than mailshots. Develop meaningful relationships that lead to a big return on investment.

Social Media
10th September, 2024

Social Media isn't about selling. Create a positive experience for a defined audience to actively engage.

Local SEO
8th October, 2024

Improve local visibility for your defined audience to drive local customers to take action both online and in-store.

CRO and UX
12th November, 2024

Design choices will impact your success. Make sure to optimise your website with user experience in mind to increase conversions.

Digital Strategy
3rd December, 2024

Create a roadmap to success, manage task ownership and use the right tools to get the results you need.

For Multiple
Single sessions are £350.00 per course.

A deeper dive into the more complex world of digital marketing tactics and strategy. Each topic will quickly consolidate basic principles before moving on to more complex elements. You can expect real-life examples and interactive exercises to support learning. These sessions are entirely live, although we may send some pre-reading depending on the topic. 

Mastering GA4 and Reporting Success - Conversions, Ecommerce and Apps
25th June, 2024

Take your GA4 skills to the next level and discover how to showcase success internally through clear reporting. Learn how to get the most out of GA4 and showcase the results in the best way possible. 

Dynamic Search Ads and Search Network Account Optimisation
23rd July, 2024

Build and implement dynamic search ads and optimise your account to maximise your budget and conversions.

Proven Techniques for E-commerce Sales and Lead Gen Enquiries
27th August, 2024

Maximise your ecommerce profitability and develop strategies and techniques to grow online enquiries.

Paid Social Media
24th September, 2024

Successful social media strategy uses organic and paid campaigns to share messaging and win new business.

How Google Tag Manager can Enhance your Reporting
22nd October, 2024

Take your GA to the next level with Google Tag Manager - learn how to track users and actions with precision and ensure your reporting is as accurate as it can be. 

Developing your YouTube Strategy
26th November, 2024

Build a YouTube strategy and optimise your channel to get discovered and grow positive engagements.

Developing an Outreach and Link Building Strategy
10th December, 2024

An SEO challenge that's also the most rewarding: improve visibility by gaining authoritative links. Learn how to develop an effective outreach and link-building strategy and increase your domain authority today. 


Reserve your place today!

Smiling man at work
Open quote marks

The challenge at the end was a great opportunity to put the learning into practice. Also you could get to know other people and listen to all their ideas - which is always very interesting!


Attended Personas (Foundation)